On Tuesday Maria and I had the pleasure of running our first Customer Experiences with Soul course in São Paulo, together in partnership with Aquarela Content Bureau and JK Iguatemi. With a wide range of attendees from many different industries, both B2C and B2B, the conversations were really interesting in terms of finding out at which stage people were at in relation to developing a focus on the customer in their organisations, what the challenges are, and where the opportunities lie for evolving our way of business to become more soulful. Continue reading “Customer Experiences with Soul – The Course”
This month we will be introducing Customer Experiences with Soul at the RD Summit, the largest marketing summit in Latin America and the third largest in the world. This year 8,000 attendees are expected and there will be over 150 presenters. The event will be hosted in Florianópolis in the south of Brazil, and with no single venue now being able to receive so many people, there will be multiple venues with the main presentations being broadcast. Continue reading “Customer Experiences with Soul at the RD Summit”
Sustainable Brands® is the largest peer community of global brand leaders committed to driving value through sustainability-led innovation. The SB community of change makers includes sustainability, marketing, communications, brand strategy and innovation leaders from the largest global brands, as well as the network or organizations that support and influence them.
Disruptive social entrepreneurs, solutions providers, suppliers, NGOs agencies, academics and researchers, investors and other stakeholders bring the entire system in the room, adding a unique richness to the experience.
As a community, these optimistic and courageous professionals share a passion for purpose and a desire to contribute to a flourishing future while driving breakthrough near- and long-term success for their businesses.
We are therefore delighted to announce that we have been invited to launch Customer Experiences with Soul: A New Era in Design at Sustainable Brands Buenos Aires on September 21st.
We will be presenting Customer Experiences with Soul as one of the headline presentations on the main stage. The presentation will be broadcast live and available to watch worldwide. Details of how to register free to watch our presentation will be posted in the next couple of weeks.
For more information please see the Sustainable Brands Buenos Aires website: sustainablebrandsba.com